49% of Consumers Talk to a Doctor as a Result of Online Research*

Is your practice visible enough online to help them choose which doctor?

In today’s market, the web is arguably the most dominant communication vehicle between your practice and your patients. Whether you’re a clinical research facility, private practice, nonprofit hospital or niche healthcare provider, new patients were online researching you before they made their first appointment. Even if it was just to get directions, did you have a correct Google Places page for them to go to? Did they find your website? If so, did your website display properly on their mobile device?

Moreover, 75% of people research their symptoms online before discussing them with a physician. 70% will head right back online after being prescribed a treatment to see what other people thought of that particular regimen or to learn more about the medication. With contextual advertising, your practice can show up in conjunction to these searches – all geo-targeted to reduce waste.

Intellavia specializes in online patient recruitment. We have deep domain expertise in the healthcare segment and we offer a wide range of interactive marketing solutions that meet the unique needs of providers. And, while technology is one of our core capabilities, we also excel in the development of print materials. Let Intellavia help your practice reach new patients with a strategic marketing initiative. 

To learn more about our extensive experience in healthcare marketing, click here.